To Consolidate Or Merge

I love words.  I love the meaning of words.  I love to explore why one word is more appropriate to use than another, or why a word feels a certain way or doesn't seem to belong where it's been placed.
Words are names and naming and because of that, they have power.
I have a presence on the world wide web in many different places, with various write ups and bios and domain names and tag lines and descriptions and it's become just too much.  Too much to remember and too much to attend to.
In my decision to streamline and simplify  I felt around to find a word that best describes what I want to do.
One webinar spoke about merging, using the analogy of a freeway, where many roads feed into one.
A business colleague used the word consolidate to describe what she had done with her various business identities.
Consolidate
From Latin:  Con meaning together
From Latin:  Solidus/solidare meaning to make solid or firm
From Latin:  Consolidare meaning to combine into a single whole or make solid by combining into one
Merge
From Latin:  Mergere meaning to dip, immerse, plunge into water, to cause to become combined, absorbed, swallowed up, united into a single enterprise
One word is solid, the other watery, by definition.  So which one is it?  How would you decide?  Or would you use a different word?
And in the meantime, I just need to get on with making things more simple.
What are you hungry for?
Ingrid 
Wise and Irreverent